Pure Waxing Studio

4.9·48 reviews·Madison, WI

About this salon

If you've been searching for waxing in Madison, WI, Pure Waxing Studio keeps surfacing — and the a full menu of waxing services menu is the reason. Reviewers consistently describe a near-perfect experience, with a growing set of write-ups landing it at 4.9 stars. Pricing reads mid-range for the area.

Pure Waxing Studio is a local studio in Madison.

Pricing

$$ — mid-range

Reviews

4.9★ across 48

Walk-ins

Call to confirm

Good to know before you book

Skip caffeine for an hour beforehand and avoid retinol, AHAs, or sun exposure for 24 hours after.
Loose cotton clothing for the ride home — no tight jeans, gym, hot tubs, or pools for 24 hours post-wax.

Service menu

Typical local price range · confirm at booking

Brazilian wax

Full bikini-area wax — the most-requested service at every salon.

$45–$85

Bikini wax

Cleans up the bikini line without going full Brazilian.

$30–$55

Full Leg wax

Smooth legs from ankle to upper thigh in one session.

$60–$100

Half Leg wax

Knee to ankle — quick, easy, and budget-friendly.

$45

Underarm wax

Lasts weeks longer than shaving and feels way smoother.

$20

Brow wax

Clean shape, sharp arch — done in about 15 minutes.

$18

Lip wax

Five-minute upper-lip wax that lasts 3–4 weeks.

$12

Full Body wax

Head-to-toe smoothness — book a longer slot for this one.

$180–$320

Back wax

Full back wax — popular with guys before pool season.

$55

Chest wax

Clean chest wax that lasts 3–6 weeks longer than shaving.

$50

Photos

Reviews

4.9· 48 reviews

Emily Hokanson

The BEST waxing experience! I’m so happy I decided to go to a local business rather than a franchise. Ellie was so sweet and personable! She made me feel incredibly comfortable which made the wax much much more enjoyable. Not to mention her shop is SO CUTE! Thank you so much, I’ll be getting all my waxing done here from now on!

Kristin McDaniel

Ellie is amazing at what she does! Not only is she skilled and professional with waxing, but she also makes the whole experience so much more comfortable by keeping you engaged in fun conversation—you hardly notice the waxing part! Her studio is absolutely gorgeous (she decorated it herself!) and has such a calming, welcoming vibe. She also carries a great selection of aftercare products, body scrubs, and candles. Highly recommend checking her out!💕

Sidney Reynolds

Ellie is AMAZING! I’ve been a regular client for over a year now and cannot recommend her enough. Scheduling is a breeze, the salon is incredibly clean and comfortable, Ellie is efficient and thorough, and always makes sure my brows are gorgeous when I leave! She always makes me feel welcome and appreciated. 🥰🥰🥰

Read all 48 reviews on Google